{"id":1559,"date":"2020-12-23T10:53:37","date_gmt":"2020-12-23T10:53:37","guid":{"rendered":"https:\/\/sabrinarocca.com\/progetto-fondazione-fila\/"},"modified":"2020-12-30T10:44:04","modified_gmt":"2020-12-30T10:44:04","slug":"progetto-fondazione-fila","status":"publish","type":"page","link":"https:\/\/sabrinarocca.com\/it\/corporate-art\/progetto-fondazione-fila\/","title":{"rendered":"Progetto Fondazione FILA Museum"},"content":{"rendered":"[vc_row type=”full_width_background” full_screen_row_position=”middle” column_margin=”40px” equal_height=”yes” content_placement=”middle” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” bg_color=”#f2f2f2″ bg_image=”713″ bg_position=”left top” bg_repeat=”repeat” scene_position=”center” top_padding_tablet=”2%” constrain_group_3=”yes” bottom_padding_tablet=”2%” top_padding_phone=”2%” constrain_group_5=”yes” bottom_padding_phone=”2%” text_color=”dark” text_align=”left” row_border_radius=”none” row_border_radius_applies=”bg” id=”project-head” color_overlay=”rgba(242,242,242,0.98)” color_overlay_2=”rgba(242,242,242,0.98)” overlay_strength=”1″ gradient_direction=”left_t_to_right_b” shape_divider_position=”bottom” bg_image_animation=”none” shape_type=”straight_section”][vc_column column_padding=”no-extra-padding” column_padding_tablet=”no-extra-padding” column_padding_phone=”padding-3-percent” column_padding_position=”left” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_shadow=”none” column_border_radius=”none” column_link_target=”_self” zindex=”100″ gradient_direction=”left_t_to_right_b” overlay_strength=”0.3″ width=”1\/3″ tablet_width_inherit=”default” tablet_text_alignment=”default” phone_text_alignment=”default” column_border_width=”none” column_border_style=”solid” bg_image_animation=”none” enable_animation=”true” animation=”fade-in-from-bottom” delay=”400″ offset=”vc_col-xs-12″][vc_row_inner column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” top_padding_tablet=”40″ text_align=”left” min_width_desktop=”60vh” min_width_tablet=”50vw” min_width_phone=”50vw” min_width=”47vh”][vc_column_inner column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_shadow=”none” column_border_radius=”none” column_link_target=”_self” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” column_border_width=”none” column_border_style=”solid” enable_border_animation=”true” bg_image_animation=”none”][nectar_highlighted_text style=”text_outline” outline_thickness=”regular” text_outline_color=”#000000″ text=”9vh” custom_font_size=”8vh”]\n

Fondazione
\nFILA Museum
\nProgetto<\/em><\/h2>\n[\/nectar_highlighted_text][\/vc_column_inner][\/vc_row_inner][vc_row_inner column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” top_padding_tablet=”0px” top_padding_phone=”0px” text_align=”left” min_width_tablet=”0px” min_width_phone=”0px” min_width=”47vh”][vc_column_inner column_padding=”padding-9-percent” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”right” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_shadow=”none” column_border_radius=”none” column_link_target=”_self” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” column_border_width=”none” column_border_style=”solid” enable_border_animation=”true” bg_image_animation=”none”][vc_column_text]”Affascinati dal lavoro dell\u2019artista torinese, abbiamo deciso di affidarle la creazione dell\u2019immagine guida del nostro decennio: una reinterpretazione del mitico logo FILA in cui due bambini, immortalati di spalle, stanno aggiungendo gli ultimi ritocchi alla realizzazione di un enorme Murale F-Box.<\/p>\n

Sabrina Rocca sar\u00e0 anche Presidente della Giuria di Creativi in FILA<\/a>, il nostro concorso per artisti emergenti.”[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][\/vc_column][vc_column column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_shadow=”none” column_border_radius=”none” column_link_target=”_self” gradient_direction=”left_to_right” overlay_strength=”0.5″ width=”2\/3″ tablet_width_inherit=”default” tablet_text_alignment=”default” phone_text_alignment=”default” column_border_width=”none” column_border_style=”solid” bg_image_animation=”none” offset=”vc_hidden-sm vc_col-xs-6 vc_hidden-xs”][vc_row_inner column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” text_align=”left” min_width_desktop=”75vw” min_width_tablet=”50vw” min_width_phone=”50vw”][vc_column_inner column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” background_color_opacity=”1″ background_hover_color_opacity=”1″ background_image=”1072″ background_image_position=”left center” enable_bg_scale=”true” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” gradient_direction=”left_to_right” overlay_strength=”0.5″ width=”1\/1″ tablet_width_inherit=”default” column_border_width=”none” column_border_style=”solid” bg_image_animation=”ro-reveal-from-bottom”][divider line_type=”No Line” custom_height=”100vh” custom_height_tablet=”80vh”][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row type=”in_container” full_screen_row_position=”middle” column_margin=”90px” equal_height=”yes” content_placement=”middle” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” scene_position=”center” top_padding=”6%” text_color=”dark” text_align=”left” row_border_radius=”none” row_border_radius_applies=”bg” id=”about” overlay_strength=”0.3″ gradient_direction=”left_to_right” shape_divider_position=”bottom” bg_image_animation=”none” shape_type=””][vc_column column_padding=”padding-5-percent” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” background_color_opacity=”1″ background_hover_color_opacity=”1″ background_image=”1073″ background_image_position=”center center” enable_bg_scale=”true” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/2″ tablet_width_inherit=”default” tablet_text_alignment=”default” phone_text_alignment=”default” column_border_width=”none” column_border_style=”solid” bg_image_animation=”zoom-out-reveal”][divider line_type=”No Line” custom_height=”300″][\/vc_column][vc_column column_padding=”padding-2-percent” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”top-bottom” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_shadow=”none” column_border_radius=”none” column_link_target=”_self” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/2″ tablet_width_inherit=”default” tablet_text_alignment=”default” phone_text_alignment=”default” column_border_width=”none” column_border_style=”solid” bg_image_animation=”none”][split_line_heading animation_type=”default”]\n

Panoramica del Progetto<\/h2>\n[\/split_line_heading][vc_row_inner column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” text_align=”left”][vc_column_inner column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_shadow=”none” column_border_radius=”none” column_link_target=”_self” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” column_border_width=”none” column_border_style=”solid” bg_image_animation=”none” enable_animation=”true” animation=”fade-in-from-bottom”][vc_column_text]Lavorare al progetto per la Fondazione Museo FILA mi ha permesso di rievocare la spensieratezza dell’infanzia e di riflettere sul concetto di realizzazione, parte integrante della donna che sono oggi. Inoltre, visitare il tuo museo e studiare la F-Box ha immediatamente fatto emergere il mio amore per la Pop Art e per artisti come Robert Indiana. Quindi posso dire che FILA e il suo DNA sono molto pi\u00f9 una parte di me di quanto avrei potuto pensare!<\/p>\n

Penso che siano importanti e significativi: gi\u00e0 negli anni ’60, proprio mentre la Pop Art stava esplodendo, designer come Yves Saint Laurent attingevano pesantemente alla storia dell’arte, come per il famoso abito ispirato ai dipinti di Mondrian. La moda ha la capacit\u00e0 di trasmettere messaggi su larga scala e questa \u00e8 un’enorme opportunit\u00e0 per un artista. In passato, insieme ad un amico stilista, avevo gi\u00e0 incontrato il mondo della moda, ma ovviamente l’occasione che FILA mi ha offerto adesso \u00e8 un grande onore.[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row type=”in_container” full_screen_row_position=”middle” column_margin=”90px” equal_height=”yes” content_placement=”middle” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” scene_position=”center” top_padding=”2%” text_color=”dark” text_align=”left” row_border_radius=”none” row_border_radius_applies=”bg” id=”about” overlay_strength=”0.3″ gradient_direction=”left_to_right” shape_divider_position=”bottom” bg_image_animation=”none” shape_type=””][vc_column column_padding=”padding-2-percent” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”top-bottom” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_shadow=”none” column_border_radius=”none” column_link_target=”_self” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/2″ tablet_width_inherit=”default” tablet_text_alignment=”default” phone_text_alignment=”default” column_border_width=”none” column_border_style=”solid” bg_image_animation=”none”][split_line_heading animation_type=”default”]\n

Sull’opera<\/h2>\n[\/split_line_heading][vc_row_inner column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” text_align=”left”][vc_column_inner column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_shadow=”none” column_border_radius=”none” column_link_target=”_self” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” column_border_width=”none” column_border_style=”solid” bg_image_animation=”none” enable_animation=”true” animation=”fade-in-from-bottom”][vc_column_text]Nell’ultimo anno, il dibattito sul cambiamento climatico e la diffusione della pandemia hanno portato all’attenzione del mondo questioni cruciali. Personalmente ho riflettuto molto su quanto generazioni “adulte” come la mia stiano creando problemi oggettivi ai loro figli. Come potremo guardarli un giorno? Mi chiedo.<\/p>\n

In questo senso, le mie opere non cercano di essere una semplice rappresentazione della realt\u00e0 infantile, ma anche un monito ai miei coetanei della loro responsabilit\u00e0. Ho tenuto numerosi laboratori artistici nelle scuole e ho notato che le questioni etiche e civili sono molto pi\u00f9 radicate nei bambini che nei loro genitori.[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][vc_row_inner column_margin=”30px” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” top_padding=”2%” text_align=”left”][vc_column_inner column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_shadow=”none” column_border_radius=”none” column_link_target=”_self” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/2″ tablet_width_inherit=”default” column_border_width=”none” column_border_style=”solid” bg_image_animation=”none” enable_animation=”true” animation=”fade-in-from-bottom”][vc_column_text]Dopo la mia visita alla Fondazione, ho fatto un sondaggio tra le figlie e i figli adolescenti dei miei amici e ho scoperto che FILA \u00e8 molto forte tra i loro coetanei: mi piace l’idea che il logo F-Box li ‘incornici’ insieme alle loro speranze e ai loro sogni.[\/vc_column_text][\/vc_column_inner][vc_column_inner column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_shadow=”none” column_border_radius=”none” column_link_target=”_self” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/2″ tablet_width_inherit=”default” column_border_width=”none” column_border_style=”solid” bg_image_animation=”none”][vc_column_text css=”.vc_custom_1602690298852{border-top-width: 2px !important;border-right-width: 2px !important;border-bottom-width: 2px !important;border-left-width: 2px !important;padding-top: 40px !important;padding-right: 40px !important;padding-bottom: 40px !important;padding-left: 40px !important;border-left-color: #0a0a0a !important;border-left-style: solid !important;border-right-color: #0a0a0a !important;border-right-style: solid !important;border-top-color: #0a0a0a !important;border-top-style: solid !important;border-bottom-color: #0a0a0a !important;border-bottom-style: solid !important;}”]\n

DETTAGLI DELL’OPERA<\/h6>\n

acrilico su tela,
\n100x100cm
\n2020[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][\/vc_column][vc_column column_padding=”padding-5-percent” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_shadow=”none” column_border_radius=”none” column_link_target=”_self” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/2″ tablet_width_inherit=”default” tablet_text_alignment=”default” phone_text_alignment=”default” column_border_width=”none” column_border_style=”solid” bg_image_animation=”zoom-out-reveal”][image_with_animation image_url=”651″ animation=”Fade In From Bottom” hover_animation=”none” alignment=”center” border_radius=”none” box_shadow=”none” image_loading=”default” max_width=”100%” max_width_mobile=”default” delay=”0″][\/vc_column][\/vc_row][vc_row type=”full_width_background” full_screen_row_position=”middle” column_margin=”default” equal_height=”yes” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” bg_color=”#f2f2f2″ scene_position=”center” text_color=”dark” text_align=”left” row_border_radius=”none” row_border_radius_applies=”bg” overlay_strength=”0.3″ gradient_direction=”left_to_right” shape_divider_position=”bottom” bg_image_animation=”none” shape_type=””][vc_column column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” centered_text=”true” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_shadow=”none” column_border_radius=”none” column_link_target=”_self” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/3″ tablet_width_inherit=”default” tablet_text_alignment=”default” phone_text_alignment=”default” column_border_width=”none” column_border_style=”solid” bg_image_animation=”none” offset=”vc_col-xs-4″][nectar_icon icon_family=”fontawesome” icon_style=”default” icon_color_type=”color_scheme” icon_color=”grey” icon_padding=”20px” icon_fontawesome=”fa fa-angle-left” url=”#”][\/vc_column][vc_column column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” centered_text=”true” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_shadow=”none” column_border_radius=”none” column_link_target=”_self” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/3″ tablet_width_inherit=”default” tablet_text_alignment=”default” phone_text_alignment=”default” column_border_width=”none” column_border_style=”solid” bg_image_animation=”none” offset=”vc_col-xs-3″][vc_row_inner column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” text_align=”left”][vc_column_inner column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_shadow=”none” column_border_radius=”none” column_link_target=”_self” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” column_border_width=”none” column_border_style=”solid” bg_image_animation=”none”][nectar_icon icon_family=”fontawesome” icon_style=”default” icon_color_type=”color_scheme” icon_color=”grey” icon_padding=”20px” icon_fontawesome=”fa fa-bars” url=”https:\/\/sabrinarocca.com\/it\/corporate-art\/”][\/vc_column_inner][\/vc_row_inner][\/vc_column][vc_column column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” centered_text=”true” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_shadow=”none” column_border_radius=”none” column_link_target=”_self” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/3″ tablet_width_inherit=”default” tablet_text_alignment=”default” phone_text_alignment=”default” column_border_width=”none” column_border_style=”solid” bg_image_animation=”none” offset=”vc_col-xs-4″][nectar_icon icon_family=”fontawesome” icon_style=”default” icon_color_type=”color_scheme” icon_color=”grey” icon_padding=”20px” icon_fontawesome=”fa fa-angle-right” url=”https:\/\/sabrinarocca.com\/it\/corporate-art\/progetto-fondazione-benetton\/”][\/vc_column][\/vc_row]\n","protected":false},"excerpt":{"rendered":"

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